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  1. New investor (modest portfolio)
  2. Experienced independent investor (uses a discount broker- average� size portfolio)
  3. Experienced investor (uses a full service broker- average size portfolio)
  4. Experienced investor (uses an investment counsel- large size portfolio)
  5. Professor
  6. Institutional investor or market professional
  7. Media
Section New investor
Experienced independent investor
(discount broker)
Experienced� investor (full service broker) Experienced investor (investment counsel) Professor

(non investor)
Institutional investor or market professional
Media
Our philosophy
Yes

�Yes �Yes Yes
�Yes Yes
Our educational mission
� � � � �Yes
� �
Myths and legends �
� Yes
Yes
�
Yes
Summary �Yes Yes
�Yes �Yes Yes
�Yes Yes
Media �
�
� � � Yes
Section New investor Experienced independent investor
(discount broker)
Experienced� investor (full service broker) Experienced investor (investment counsel) Professor

(non investor)
Institutional investor or market professional Media
How information is presented
� � � � �Yes
� �
Definitions �
� � �Yes
� �
Information sources
�
�Yes �Yes Yes
Yes
� �Yes
1-independent investor
�yes
� yes
�yes yes
� �yes
2- financial system
� �
� yes
� �
Section New investorr Experienced independent investor
(discount broker)
Experienced� investor (full service broker) Experienced investor (investment counsel) Professor

(non investor)
Institutional investor or market professional Media
3- alternative ways of investing - in geneal yes
� yes
�yes yes
� �yes
4- with the issuer
yes
�yes yes
� yes
� �
5- discount broker
yes
�yes yes

�yes � yes
6-independent advisor� (financial planning) �yes � yes
� yes
� �yes
7- full service broker
� � yes
� �yes
� �
Section New investor Experienced independent investor
(discount broker)
Experienced� investor (full service broker) Experienced investor (investment counsel) Professor

(non investor)
Institutional investor or market professional Media
8-brokers and funds
� � yes
� yes
� yes
9- investment counsel
�
� yes
� yes
�
10- mutual fund dealers
� � � �
� � �
11- savings and returns
yes
�yes yes
�
�yes � �
12-return measurement
�yes �
� � � � �
Section New investor Experienced independent investor
(discount broker)
Experienced� investor (full service broker) Experienced investor (investment counsel) Professor

(non investor)
Institutional investor or market professional Media
13- asset allocation
�yes yes
�yes �yes �yes �yes �yes
14-diversification and asset classes
�yes yes
�yes yes
yes yes �
15- geographic diversification
� yes
yes yes
�yes �yes �
16- portfolio rebalancing
�yes yes �yes �yes �yes yes
yes
17- investment returns and indexes
� �
yes
yes
� �
Section New investor Experienced independent investor
(discount broker)
Experienced� investor (full service broker) Experienced investor (investment counsel) Professor

(non investor)
Institutional investor or market professional Media
18- costs
�yes �yes yes
�yes yes
�yes yes
19- non registered accounts
�yes �yes yes
� � � �
20-RRSP accounts
yes
�yes �yes yes
� � �yes
21- equity in general
�yes �yes �yes � yes
� �
22-beat the market? �yes �yes yes yes
�yes �yes yes
Section New investor Experienced independent investor
(discount broker)
Experienced� investor (full service broker) Experienced investor (investment counsel) Professor

(non investor)
Institutional investor or market professional Media
23- actively managed funds
� � � � �yes yes �yes
24- index funds (ETF's and mutual funds)
�yes �yes yes
� yes
yes
�yes
25- pocket money
� �yes yes
� yes
� �yes
26- canadian market
�yes �yes �yes � �yes � �
27- USA market
�yes yes
yes
� yes
� �
Section New investor Experienced independent investor
(discount broker)
Experienced� investor (full service broker) Experienced investor (investment counsel) Professor

(non investor)
Institutional investor or market professional Media
28- foreign markets
� yes
yes
� yes
� �
29- fixed income (debt)- in general
yes
�yes yes
yes
yes
� �
30- building a ladder
yes
�yes yes
� �yes � �
31-diversification yes
�yes yes
� �yes � �
32- bonds and inflation
�
� � � � � �
Section New investor Experienced independent investor
(discount broker)
Experienced� investor (full service broker) Experienced investor (investment counsel) Professor

(non investor)
Institutional investor or market professional Media
33- special cases
� � � � � � �
34- cash
� �Oui � � � � �
35- alternative investments- in general
� yes
�yes yes
yes
� �yes
36- commercial leased real estate
� �yes �yes yes
yes
� yes
37- venture capital (private equity)
yes
�yes yes
� � � �yes
Section New investor Experienced independent investor
(discount broker)
Experienced� investor (full service broker) Experienced investor (investment counsel) Professor

(non investor)
Institutional investor or market professional Media
38- indexed linked (capital protected) notes
yes
�yes yes � � � yes
39- exchange traded commodities
� � � � � � �
40- hedge funds
� �
� �
�
41- taxation and investing
yes
yes
�yes �yes yes
� �
42- income splitting
� � � yes
� � �
43- other tax issues
�

� � � �


44- Ethics and legal matters
� � � �yes yes
yes� yes
Last Updated ( Friday, 08 February 2008 )
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Quotation

There is a crucial difference about playing the game of investing compared to virtually any other activity. Most of us have no chance of being as good as the average in any pursuit where others practice and hone skills for many, many hours. But we can be as good as the average investor in the stock market with no practice at all. Jeremy Siegel
�